Surprise surprise, we’re sponsoring the data category
The Data Analysis Bureau is excited to announce our support for this year’s Wirehive 100 awards, a celebration of the outstanding creative and technical talent from digital agencies. This is our first year supporting the event through our partnership with the leading agency cloud specialists, Wirehive, and we’re excited to be sponsoring the new ‘Best Data Driven Campaign’ category.
What are the Wirehive 100 awards
For the past seven years, Wirehive have celebrated the best work and people the digital agency industry has to offer in the South of England. They wanted to recognise and celebrate a whole range of achievements and so the awards span a range of categories to recognise personal achievements as well as business performance. On the night, the spotlight will stop on those talented individuals and teams that have showcased their impact on their business, and innovative and effective solutions that have helped their clients excel, as well as those that have gone the extra mile to support the not for profits.
This year will be no different! Wirehive 100 promises a night of revelry, enchantment and mystery at The Masquerade to showcase the exceptional digital works at Thorpe Park on 17th October.
Having grown up with Alton Towers on my doorstep, I hope that the only masquerading will be the theme and that Thorpe Park will live up to the buzz! Maybe that’s a North-South thing but more on that and the rides another time. For now, we’re super excited for a rollercoaster evening during one of their Fright Nights.
Now for the category
This year, there are 18 categories including the League Table, from ‘Fastest Growth’ through to ‘Best Use of Emerging Technologies’, and we, of course, are sponsoring the ‘Best Data Driven Campaign’ category.
For this award, judges will be looking for a campaign or project which has used data in a distinctive and intelligent way to drive improved outcomes for clients. Whether it’s using new insights to drive campaign effectiveness, unlocking new data sets to help clients make smarter campaign decisions or integrating data with new technologies to deliver a brand, new type of campaign.
So, congratulations to this year’s ‘Best Data Driven Campaign’ finalists; Blue Frontier, Broadplace Advertising Ltd, Human and Sleeping Giant Media, who have used data to help their clients succeed.
Stay tuned for more on each of our finalists.
We’re excited to be part of this year’s Awards, it’s going to be great fun, and we look forward to seeing faces old and new (or not, if the masquerade has anything to do with it).